Apple is hailed as the World's most valuable brand in the 2014 Interbrand Best Global Brands annual report. The company is reportedly worth almost $199 billion and the biggest corporation with a $591 billion stock market valuation today.

This is the second year in a row that Apple won over Google as the most valuable brand in the world. Apple and Google are the only brands which are valued at over $100 billion.

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Interbrand consultancy compiled the ranking through three main criteria consideration. Aside from the branded products' financial performance, customer influence is also looked into. Apple boost its value by 21 percent since last year while Google's $107.43 billion, value increased 15 percent compared to 2013.

Apple was the leading technology company in the 2014 report. Google comes in second while Coca-Cola was ranked third with an $81.5 billion. Value followed by IBM with $72.2 billion. and Microsoft with $45.5 billion.

Facebook showed the biggest jump in brand value at 86% and it rose to 29^th place with its $14.3 billion value ahead of consumer brands Volkswagen, Ford and Kellogg's. Technology companies are strongly represented in the rankings with Samsung coming in at 8^th place as well.

In spite of the iPhone 6 Plus bendgate issue and the iOS 8 update problems, Apple's next-gen flagship smartphones were well-received. Its sales on the first weekend reached 10 million units, exceeding analyst expectations.

Because of the iPhone 6 Plus high demand, customers who pre-ordered the device continue to wait for delivery time. Reports say Apple has delayed the new iPad's mass production to increase the iPhone 6 and iPhone 6 Plus production. The company is expected to reveal more information on its Oct. 16 event.

TagsIpad, Macbook, Dell, Kaspersky, Symantec, Windows 8, ipad mini, ipad air, Macbook Air, iPad Mini 3, iPad Air 2, iPad Pro, iPad Air Pro, iPhone 6 Plus