Hashtag function finally comeson Facebook!

Jun 14, 2013 06:05 PM EDT

In order to bring a better surface conversation for users, the popular social networking site Facebook has announced plans to introduce clickable hashtagson June 12^th, 2013.

Hashtage is the first step to make the social network easier for users. According to the Facebook, many users have previously post hashtages, however, they are not searchable and clickable, and adding the hashtage function will allow users to find content when they click or search it.

The hashtag function is a widely used tool on Twitter and Instagram, people use it as a way to find out what others are discussing and joining certain discussions.

Facebook said hashtags are now only available to a small number of consumers and businesses, but it plans to roll them out more widely in the coming weeks.

Additionally, the Menlo Park, Calif.-based firm explained parts of its larger goals-in terms of the marketing community-with the following:

"We recommend you search for and view real-time public conversations and test strategies to drive those conversations using hashtags. Hashtags do not impact your distribution or engagement in News Feed on either desktop or mobile. We recommend you continue to focus on your existing campaigns to drive your most important business objectives. Hashtags are a first step in surfacing relevant and important public conversations. Over time, our goal is to build out additional functionality for marketers including trending hashtags and new insights so that you can better understand how hashtags fit into your overall Facebook advertising strategies and drive your business objectives."

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