CHINA TOPIX

12/24/2024 12:06:03 pm

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Is Namie Amuro Breaking Into the American Market?

Namie Amuro is a Japanese singer, actress and model, and according to recent reports, the popular celebrity has been given an offer to break into the American market with the help of American music label, Warner Music Group and is seriously considering it.

Rumors about the singer accepting the offer are rampant, due to a source from the music industry who said that Namie already bought a house in Los Angeles and is currently trying to learn English to prepare for her American debut.

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There have been a number of Asian artists who have tried to break into the American market but unfortunately failed. Namie, aware of the risk, said that instead of focusing on the success, she will treat this opportunity as a challenge.

The source shared, "Namie is well aware of Utada's experiences [in the US]. She has begun intense English-language lessons. Concerning her music, she is fully satisfied with the type of music she releases being on par with the status quo. She's not in a 'I want to break America and be successful at all costs' mindset, but rather 'I want to step up my game'."

Namie has yet to comment on whether their was indeed an offer and if she had accepted it.

Her career is definitely going through a lot of changes. The 37-year old just recently concluded her contract with Rising Production and transferred all of her musical business to Dimension Point, which is a subsidiary of Avex, that she started herself.

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