Motorola CEO Predicts Samsung's Demise
David Curry | | Feb 10, 2015 07:49 AM EST |
(Photo : Reuters) Motorola's chief has hit back on Jony Ive's sour comments.
Motorola has been on a huge upswing in the past year following the acquisition of the company by Lenovo for $2.91 billion.
Since the acquisition in early 2014, Lenovo has helped Motorola scale up into new markets, hitting 10.5 million sales in the fourth quarter this year.
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This allowed Lenovo to surpass Xiaomi and become the third largest seller in the world. With the launch of the Moto X, Moto X Pro and Moto G in China, it's only going to get better.
In an interview with Forbes, Motorola president and CEO Rick Osterloh gave some pretty interesting remarks on the current state of the mobile industry and a big prediction for the next few years.
The big prediction is Samsung will fall out of the top spot and become irrelevant, similar to past number one smartphone makers like Nokia and BlackBerry.
It's hard to put Samsung in the same realm as Nokia and BlackBerry, however, considering Samsung is open to trying out new things, doesn't sit on poor results lightly and has billions of dollars to spend improving itself.
The issue with Nokia was its overreliance on the growth of Windows Phone. BlackBerry bankod on its own platform being strong enough to compete against Android.
"We are going through one of those fascinating shifts where people are starting to realize that you don't need to pay $600 for a top-tier phone to get a top-tier experience," he said. "We are an alternative to other premium brands at a much better value. We are very confident in our approach."
This is another questionable quote by Osterloh, due to the fact the iPhone 6 and 6 Plus are $600+ smartphones and just took the cake in China over Xiaomi.
It might be true Samsung smartphones can no longer sell for $600, but claiming the entire $600 smartphone market is gone is disingenuous when Apple sold 74 million iPhones last quarter.
Samsung is going through its own rebuilding stages, and the Galaxy S6 will be the first device under the new design team for hardware and software, which Samsung employed after the Galaxy S5 failure.
TagsRick Osterloh, Motorola
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