Apple’s iWatch Takes On Tag Heuer Exec
Christl Leong | | Jul 05, 2014 07:34 AM EDT |
(Photo : jivaldi.com) An iWatch concept by James Ivaldi.
Earlier this week, Apple signed with a Tag Heuer sales director to help with the launch of the iWatch, which it intends to label as "Swiss-made."
In a CNBC interview, Jean-Claude Biver, head of LVMH who owns Swiss-made watch companies Hublot, Tag Heuer and Zenith, said he is supportive of the poached talent and believes that his employment with Apple will be a "great experience."
Like Us on Facebook
"If it had been a direct competitor, I would have felt a bit betrayed, but if he goes to Apple I think it is a great experience for him," he said.
There have been reports that the tech giant has been looking to partner with Swiss watch companies and at the same time seeking individuals from the Swiss watch industry that could possibly contribute their expertise to the development of the iWatch.
It has not been an easy feat for Apple.
Biver said the company had tried to pirate from LVMH but had failed to do so.
Swiss watches are synonymous with luxury products, according to senior luxury items analyst Mario Ortelli. He said that Swiss companies would likely be on the losing end if there was a merge with the tech company as it would sacrifice its reputation as a high-end product.
"For sure they are trying to trying to approach the Swiss manufacturers, but the Swiss have no great interest in working with Apple. If you are a luxury producer and you cooperate with Apple, you have got a dilution," he told CNBC.
Further, it was noted that the watch making industry is doubtful of the smart watch's potential.
According to Swatch chief executive Nick Hayes, the smart watch's intended features may be limited by the size of the gadget.
"To make a smart watch work you need two hands or voice recognition, which again needs a lot of power, which is difficult in a very limited space," he said.
In recent months, Apple has been snatching up hires from different industries especially in the health and medical fields.
It was reported that it hired Sano Intelligence blood monitoring expert Nancy Dougherty and fitness tracker developer Atlas Wearables' lead software engineer.
Tech fans anticipate the integration of a fitness and health app in the iWatch.
The iWatch is rumored to be released later this year.
Tagssmartwatch, iWatch, Tag Heuer, LVMH, Mario Ortelli, Jean-Claude Biver
©2015 Chinatopix All rights reserved. Do not reproduce without permission
EDITOR'S PICKS
-
Did the Trump administration just announce plans for a trade war with ‘hostile’ China and Russia?
-
US Senate passes Taiwan travel bill slammed by China
-
As Yan Sihong’s family grieves, here are other Chinese students who went missing abroad. Some have never been found
-
Beijing blasts Western critics who ‘smear China’ with the term sharp power
-
China Envoy Seeks to Defuse Tensions With U.S. as a Trade War Brews
-
Singapore's Deputy PM Provides Bitcoin Vote of Confidence Amid China's Blanket Bans
-
China warns investors over risks in overseas virtual currency trading
-
Chinese government most trustworthy: survey
-
Kashima Antlers On Course For Back-To-Back Titles
MOST POPULAR
LATEST NEWS
Zhou Yongkang: China's Former Security Chief Sentenced to Life in Prison
China's former Chief of the Ministry of Public Security, Zhou Yongkang, has been given a life sentence after he was found guilty of abusing his office, bribery and deliberately ... Full Article
TRENDING STORY
-
China Pork Prices Expected to Stabilize As The Supplies Recover
-
Elephone P9000 Smartphone is now on Sale on Amazon India
-
There's a Big Chance Cliffhangers Won't Still Be Resolved When Grey's Anatomy Season 13 Returns
-
Supreme Court Ruled on Samsung vs Apple Dispute for Patent Infringement
-
Microsoft Surface Pro 5 Rumors and Release Date: What is the Latest?