Apple has finally revealed the prices for the three Apple Watch models: the Watch Sport, the original Watch and the Watch Edition at its event earlier today.

The Watch Sport will be available for $349; the Watch will start at $549 and the Watch Edition will be available for $10,000.

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All three will have a 42 mm option for $50 extra but for the Watch Edition that price will be covered.

Even though we already knew the Watch Sport prices, it's interesting to see the Apple Watch priced at $549 or $150 cheaper than a high-end smartphone. This shows a high level of confidence from Apple the Watch will sell out on the first batch of five million smartwatches.

Apple played promotional videos for the first two devices, showing how the aluminum on the Watch Sport is 60 percent stronger than normal aluminum and how the anodization process allows the smartwatch to be even stronger. Apple also showed a promo for stainless steel or the material used on the Apple Watch.

The Watch Edition will be available in limited quantities at select stores in the region. Apple is playing the "get it while you can" card since there is probably nothing holding them back from making millions of Watch Edition units.

Apple showed some of the features coming to the smartwatch, including a Workout app allowing users to access detailed information on fitness and health. The smartwatch will warn users to stand-up and will set daily and weekly training regimes to keep active.

The smartwatch will support WeChat, Uber, Shazam, Facebook, Instagram and thousands of other applications at launch, potentially more than Android Wear, even if eight month late.

Sales will start April 21 and the three editions will be available on April 10.

TagsApple Watch, Apple Watch Edition, smartwatch