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11/02/2024 01:33:07 pm

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Qunar’s Road To Success: A Credit To China’s Challenging E-Commerce Business [REPORT]

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(Photo : Reuters) Chinese entrepreneurs are not to be left behind when it comes to putting up a business in their own home country.

Chinese entrepreneurs are not to be left behind when it comes to putting up a business in their own home country.

According to Fritz Demopoulous, the 90's was a time when one can arrive in this Asian country and put up a business that will thrive in no time. In his interview at TechCruch China, he said, "proliferation of capital on the angel side is making it easier than ever to raise enough capital to get a start up off the ground."

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The possibility of partnering with rivals, despite Qunar's stronghold on the Chinese community's online travel resources, is a consideration they have been thinking in order to keep their sales up instead of losing slowly against other travel agencies. Although Demopoulous has cut his ties with Qunar, he left, leaving a legacy of leading Qunar to an IPO, a primary essential to a booming business.

He also shared his thoughts about spreading the market more in South East Asia, instead of limiting it to China, India and the United States. In his efforts to encourage the business of technology to flourish in other countries, he said, "There's a thesis that if you succeed in China, then you can succeed anywhere, but it's probably too early to tell for sure."

The mobile business of Qunar is just an example of a business that flourished in China through its big time backers. Investor's for Qunar's online travel platform includes Baidu, Silver Lake and other investors that also hold an ample amount of cash bond for the project.

China basks on a huge predicted $75 billion market in travel alone, and the figure is said to be achieved by 2017. Its main sources of travel online platforms, however, are all embattled in a tight competition mainly, eLong, Ctrip and Qunar.

Qunar's increased in sales were based on their bid to invite more mobile users. Qunar's lone trip to success was not without hardships, as the realization of expanding could only mean making peace with their rivals.

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