CHINA TOPIX

11/04/2024 01:33:39 pm

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Elva Hsiao’s New MV Garners Over 1 Million Views in One Day

Taiwanese singer Elva Hsiao has released her new music video for her song 'Shut Up and Kiss Me' which debuts on YouTube with over a million views in just one day last Monday, August 4.

The new music clip that the singer-actress has released is under her album entitled 'Super Girl,' produced by recording label Sony. The upbeat music video showcases Elva Hsiao's singing and dancing skills in a futuristic electro-pop genre, accompanied with random clips of people and even animals kissing.

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The music video currently has 1.7 million views. The singer is excited that her music video for 'Shut Up and Kiss Me' has garnered such a hot response, however, netizens have speculated that the number of views on said video was digitally manipulated.

The public have questioned the calculation of views on YouTube, giving insights that similar Mando-pop divas such as Jolin Tsai, Cyndi Wang and A-Mei took a week or two to reach the one million views mark.

Additionally, the song only has over 1,000 likes compared to the other other divas who have gained around 7,000 to 11,000 likes for their music video before even reaching the one million mark in views.

In response to this, Elva Hsiao's record label, Sony, refuted the netizen's claims, explaining that they did not do any digital tweaking for the views on the video to inflate like so.

Sony has explained their strategy as to how they were able to get such a huge response for the Taiwanese singer's new song. According to the record label, they have heavily advertised the music video on different websites for it to be just a click away for people to view.

According to reports, Sony have spent a total of NT$4 million on advertising fees alone in order to promote this new music clip.

Unable to hide her joy despite the rumors, Elva Hsiao threw an early birthday spree, wishing that the world would be more peaceful and that everyone would be healthy.

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