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11/22/2024 02:23:40 am

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Designer Brandon Maxwell, Lady Gaga's Stylist Unveils His Logo at New York Fashion Week

Brandon Maxwell

(Photo : Anna Webber/Getty Images) Stylist Brandon Maxwell speaks on stage at Vulture Festival Presents: Hollywood Power Stylists at Milk Studios on May 31, 2015 in New York City.

Brandon Maxwell, stylist to Lady Gaga, is all set to participate at the New York Fashion Week in Sept. He took to Instagram and gave his fans a sneak peek of the logo for his new line on Wednesday. Maxwell's simple logo has been designed by an artistic duo.

The simple, yet sleek logo consists of Maxwell's name in black letters against a white background. It has been created by Giovanni Bianco and Kevin Tekinel of creative studio GB65, Hollywood Reporter reported.

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"Just landed back in NY, and the countdown begins! One month away," he captioned the logo, thanking the duo.

The stylist seemed clearly excited to showcase his new eponymous line at the fashion extravaganza. His designer ready-to-wear collection would be for spring. The date and format of his show has not yet been announced.

Maxwell's spring collection will consist of evening dresses consisting of lean black suits and gowns. The stylist announced in July that he was busy working on his namesake label, which he would showcase at NYFW.

He said that he wanted women to wear his clothes and say that it was well-made and well thought out. Besides, he added that his new line is a humble effort on his part, and that he would be happy if his efforts are taken seriously.

With his new line, Maxwell will be making his longtime dream into reality, which has always been to design and make clothes. He has been strongly influenced by all the powerful women in his life, for the collection. His line will feature designs ranging from classics to modern, experimental and quirky. 

Maxwell has been working with Lady Gaga since 2013. He was introduced to Mother Monster by Nicola Formichetti, who earlier styled the singer. Before his stint with the "Bad Romance" hit maker, Maxwell worked as an assistant to Formichetti, helping her with styling.

The designer's recent looks for Gaga include her wardrobe for her recently concluded "Cheek to Cheek" world tour with 89-year-old jazz artist Tony Bennett. Besides, for the 87th Academy Awards, he styled the 29-year-old singer in the now famous white gown and red rubber gloves by Azzedine Alaia. She wore the outfit for her "Sound of Music" tribute at the awards function. 

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