CHINA TOPIX

11/21/2024 09:19:15 pm

Make CT Your Homepage

Director of Taylor Swift's 'Wildest Dreams' Music Video Gets Racism Impact

Music recording artist Taylor Swift

(Photo : REUTERS/MARIO ANZUONI) Music recording artist Taylor Swift poses at the premiere of ''Easy A'' at the Grauman's Chinese theatre in Hollywood, California September 13, 2010.

Since the release of Taylor Swift's latest music video, many people have expressed their opinion about it, and most of the feedback were negative. Her latest music video has been viewed over 10 million times in YouTube and has been streamed in Spotify a million times. Her video was filmed mostly in California and in Africa, but only a few shots of Africans were seen in the video, which has led to the issue of racism.

Like Us on Facebook

The director of the Swift's latest music video "Wildest Dreams," Joseph Kahn, said Africans were present in the background of the video. The music video was based on a love story in Africa during the 1950s period. 

However, the director said that it would have been "historically inaccurate to load the crew with more black actors as the video would have been accused of rewriting history." Khan also said that the music video's producer, Jil Hardin, and editor, Chancler Haynes, are both African-American.

"My long time producer Jil Hardin who did Power/Rangers, Blank Space, Wildest Dreams is a (super hot) black woman FYI http://www.imdb.com/name/nm0362224/" Joseph Kahn tweeted on September 2. 

He also denied that there is a political agenda behind the making of the video.

"There is no political agenda in the video. Our only goal was to tell a tragic love story in classic Hollywood iconography," Kahn said in a statement.

Several people who have worked in African countries have shared their opinions on the issue, including James Kaaga Arinaitwe and Viviane Rutabingwa, who were interviewed by the National Public Radio last week.

"We are shocked to think that in 2015, Taylor Swift, her record label and her video production group would think it was OK to film a video that presents a glamorous version of the white colonial fantasy of Africa."

The country pop singer has remained silent about the issue but will reportedly donate all the proceeds from her music video to the African Parks Foundation of America.

Real Time Analytics