Oculus VR is gearing up to enter the Chinese market, a move even its parent company Facebook could not believe.

Just less than a month after Facebook founder Mark Zuckerberg visited Beijing for a government-hosted business conference, a local newspaper reported that Oculus will soon launch a virtual reality online store this year.

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"There is no obstacle for Oculus to launch an online store," the 21st Century Business Herald wrote, quoting an anonymous source familiar with the company.

Although the news was not officially confirmed by Oculus, signs of its official launch are imminent.

For instance, the Hong Kong branch of Oculus has reportedly established a $3.3 million subsidiary in Shanghai. The registration shows that the new firm will facilitate electronic import and export transactions.

There is also an existing Oculus website with the Chinese language, although the site only features functions of VR hardware products. Moreover, the site's recruitment page posted two Shanghai-based job positions, with expert knowledge on China's import and export rules.

Bian Tiecheng, Cinda Securities Co Ltd.'s analyst, said that the mainland is prepared to play a key role in the international VR manufacturing industry.

"A number of local companies are trying to cement their presence in the young area while overseas giants are also targeting the surging demand," he said.

Among the Chinese major players in the VR industry are LeEco Holdings Ltd. and Beijing Baofeng Technology Co Ltd. that sell devices for as low as 79 yuan ($12). Meanwhile, Taiwan's HTC Corp is also beginning to accept advanced orders from Chinese buyers interested with its VR set at 6,888 yuan ($1,060).

"The Chinese VR industry, including hardware, software, and contents, is set to be a hotspot for investors in the long run," Bian said. 

TagsOculus VR, VR, Virtual Reality, Oculus, rift, china, Facebook, technology