CHINA TOPIX

11/22/2024 11:29:05 pm

Make CT Your Homepage

Bath & Body Works Brings Back Nostalgic Favorite Scents of the 90s

Bath & Body Works is Bringing Back Your Nostalgic Favorites

(Photo : YouTube Screenshot) Bath & Body Works is bringing back nostalgic frangrances from the ‘90s.

Fragrance company Bath & Body Works is restocking its shelves with throwback scents from the 1990s, Glamour revealed on Monday.

The company will release eight fragrances for a limited time starting on June 6 to July 3 across Bath & Body Works outlets and online. One of the scents Sun-Ripened Raspberry will go on sale a bit earlier on May 27.

Like Us on Facebook

Aside from Sun-Ripened Raspberry, the rest of the Flashback Fragrances collection includes Brown Sugar & Fig, Cotton Blossom, Country Apple, Cucumber Melon, Freesia, Mango Mandarin, and Peony.

With a sleeker and taller overhauled packaging, all these are made available on fragrance mist at 91.32 yuan ($14), ultra shea body cream at 84.80 yuan ($13), Shea & Vitamin E body lotion and shower gel both at 81.54 yuan ($12.50).

This is not the first instance that Bath & Body Works is bringing back 1990s fragrances. Last summer, the company granted the requests of its customers to return fragrances such as Cucumber Melon, Country Apple, Juniper Breeze, Pearberry, Plumeria, and White Tea and Ginger.

With the success of last year's #FlashbackFragrance campaign, the company aims to capitalize on its victory.

Meanwhile, just last month, a Bath & Body Works store in East County, San Diego, opened the very first "store within a store" concept outlet.  The company adopted the new idea for White Barn Candle Co., a home fragrance company with outlets distributed across the United States including McDonough, Georgia; St. Clairsville, Ohio; Spartanburg, California; and Lubbock, Texas.

NBC 7 reported that according to L Brands, Bath & Body Works' parent company, more "store within a store" concept outlets can be expected around the world.

Real Time Analytics