How to Trust Facebook Again: Introducing the New Privacy Check-up Tool
Ana Verayo | | Sep 06, 2014 12:23 AM EDT |
(Photo : Facebook)
For the next two weeks, Facebook requests users who log into its desktop version to do a privacy check-up.
Facebook said this check-up will show how exposed a user's information is online. The check-up will give users the option to change their settings if they feel they're oversharing.
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Facebook said the check-up isn't too intrusive. A user will see a friendly blue dinosaur guide and help him get through the process.
This dinosaur will guide a user through three quick checks.
First, it will review the people who can see a user's status updates. Second, it will review persons who can see a user's activities on various apps.
Last, it will show who can access information shown in a user profile such as birth date, work, education history and hometown.
This quick check-up doesn't ask the user to review who can see their candid party photos or how much information these apps can hoard from the user's Facebook profile. It does, however, provide some links to check that kind of activity.
The blue dinosaur won't disappear completely after two weeks. This check-up will still be located in the dropdown menu for privacy shortcuts.
About 75 percent of users that started using the check-up actually completed it and 76 percent said it was helpful in securing their privacy, said Facebook's privacy product manager Paddy Underwood about a pilot program with a small number of Facebook users.
He also said they wanted to keep the privacy check-up simple to seize users' attention. The check-up will change and become more robust depending on feedback from users.
He noted Facebook could make the check-up a regular yearly prompt.
As why Facebook chose a blue dinosaur, an extinct creature, to represent privacy, Facebook said the icon is far more engaging to users as opposed to a lock.
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