Internet Explorer has been around for a very long time and was here before Twitter, Facebook and even Google first hit the web. It has facilitated generations of internet users and triggered the move from static web-pages to dynamic services.

But after 20 years, Microsoft isn't just looking to kill the search engine, but the entire brand.

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It will start removing Internet Explorer tools and programs, replacing them with new brands or merging them into brands like Office or 'One' (Drive, Note).

Project Spartan was just the beginning for the demolition of Internet Explorer, showing a new, slim and fast web browser for the modern age. It will run on iOS, Android, Windows 10 (phone, tablet and PC) and any future platforms.

It gives what Internet Explorer simply cannot with all of its bundled features and decade-only code. The Internet Explorer brand has also sunk. From a once high-and-mighty 90 percent usage, it tumbled to under 40 percent in recent years.

The lack of progress on Internet Explorer is the main factor for the downturn in market share, alongside the launch of Google Chrome and Firefox, both holding 30 percent of the market.

Internet Explorer is more commonly referred to as the slow browser nowadays, the one that takes a year to load a photo or lacks the capabilities of playing video.

Even though this is clearly false and Internet Explorer actually has the quickest loading times of any web browser, the brand's identity is in the dirt.

Starting a fresh should be good for Microsoft and shows that under the new leadership of Satya Nadella, the company is no longer clinging to the old brands like they are gospel.

Tagsinternet explorer, Project Spartan, Web browser