CHINA TOPIX

11/02/2024 05:40:39 pm

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Alisports

Alisports Enters Boxing.

Alisports Enters Joint Venture with AIBA to Promote Boxing Globally

The International Boxing Association (AIBA) and Alisports, the sports division of Alibaba Group, have agreed on a joint venture to raise awareness about boxing across the country and other parts of the world.

Alisports is giving away $5.5 billion in prize money for the WESG and will invest $149 million for eSports.

Alibaba Aims to Promote Gaming as Professional Sport

Alibaba Sports Group (Alisports) and International eSports Federation (IeSF) are joining hands to establish gaming as a professional sport.

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