CHINA TOPIX

11/02/2024 03:32:57 pm

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Auto Foresight Shanghai Co.

China's Great Wall Motors plans to target high-end market through its upscale WEY brand to be launched on Nov. 16.

China's Great Wall Motors Seeks to Venture SUV Market with New Brand

Automakers in China are moving to broaden their gap in the sedan market and Great Wall Motors Co. is not being left behind. Under the leadership of billionaire Chairman Wei Jianjun, the company plans to launch its luxury 'WEY' brand on Nov. 16.

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