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Be Like Kobe? Dr Pepper Invests in Gatorade's Rival Backed by Lakers Superstar

Cesar Tordesillas   |

Aug 14, 2015 08:55 AM EDT

Dr Pepper bought a big stake in sports drink BodyArmor endorsed by Los Angeles Lakers star Kobe Bryant and which is a Gatorade rival. Dr Pepper Snapple Group bought an an 11.7% stake in BA Sports Nutrition, the maker of BodyArmor, for $20 million, the Business Insider reported.