Roku has announced that its flagship streaming stick, originally priced at $50, will get a $10 slash off its price. With the holidays fast approaching, and with the market flooded with similar devices companies like Google and Amazon, the price cut could give Roku the edge over its rivals.

The Roku Streaming Stick is a nifty little device that allows users to access apps like Hulu Plus, Netflix, and HBO Go directly on their TV sets. This little device is ideal for cord cutters who do not want messy cables and wires dangling from the back of their TVs, according to USA Today.

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The Roku Streaming Stick is very easy to use as well. As a plug and play device, all the user needs to do is plug the device into the TV's HMDI port. The stick comes with two power options, either via an AC adapter or through one of the USB ports on the TV.

To access the previously mentioned apps, simply connect the Roku Streaming Stick into a Wi-Fi network. There is no need for complicated installation or configurations. Once the stick is connected to a Wi-Fi network, it can stream contents directly to the TV.

Roku has a wide collection of streaming sticks, and the Roku Streaming Stick is not exactly on top of the list when it comes to features. The stick does not support 4K videos, and sometimes the interface could be a bit sluggish. However, for the price of $40, the Roku Streaming Stick is an easy choice for most cord cutters.

Tagsroku, Streaming stick, roku discount, roku price cut, discount, sale