The overwhelming change to TV over the past three years has left cable providers searching for the new way to keep customers happy. Verizon's plan -- announced earlier today -- involves offering FiOS customers bundled content instead of all or nothing packages.

For the longest time in the cable industry, customers have not been in control of what channels they watch. Instead, the cable providers offer a set bundle of channels, and extras will be available with no specific genre for a few dollars extra.

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Verizon's new plan offers a single package filled with 36 channels for $65 per month, alongside FiOS broadband. There will be two bundles: Sport and Kids, available for $10 per month. These bundles are interchangeable and can be swapped in or out monthly.

The sports bundle will offer ESPN and Fox Sports together, but Disney has already reached out claiming the service goes against its terms of service with Verizon. That may lead to ESPN declining service, which would be a major hit on Verizon's bundle content.

ESPN does not allow contracts that have them as a side or bundle. Disney makes sure all of its channels are front and center on a service, and negotiating with Disney is hard, as Apple are finding out with its own TV service.

It is one of the first moves by Verizon -- the sixth largest pay TV provider in the U.S. -- to try and win over customers debating if they should move to a broadband-only TV solution. Services like Netflix, Amazon Instant Video, Sling TV and PlayStation Vue are all enticing enough options to move away from a cable subscription.

Apple's own TV service coming in June is another reason to think about moving away from cable, since Cupertino has enough money and power in the TV industry to get the best channels on its upcoming service.

Verizon claims that all customers moving away from cable want the ability to change packages at a moment's notice and not have long contracts with the company. This is the first move to offer these specific bundles that can be swapped every month.

It is not an al-a-carte system, which Verizon claims would be too costly for the consumer. Al-a-carte would offer every single channel devoid of any bundled content, allowing customers to choose the channels they want to watch and no extras.

That system would fit better with reports from IDC and Nielsen Holdings, both claiming that out of 172 cable channels, cable viewers watch an average of 17. Services like Dish Network's Sling TV offer 20 channels for $20 per month, a much more adoptable service than cable TV's $60 - $120 packages.

Tagsverizon, FiOS, pay TV, cable