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11/24/2024 05:11:05 am

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ARM’s New Cortex-A73 Chip and Mali G71 CPU Will Power VR Smartphones in 2017

IFA 2012 Consumer Electronics Trade Fair

(Photo : Adam Berry | Getty Images) A visitor tries out an HP Spectre XT laptop computer featuring an Intel Ultrabook processor at the Internationale Funkausstellung (IFA) 2012 consumer electronics trade fair on August 31, 2012 in Berlin, Germany.

During the Computex event on Monday, AMD revealed that its newest chip is designed to offer faster performance while conserving battery life with efficiency for smartphones. The new chip is also expected to beat its predecessors with regards to functionality.  

The new processor is expected to have the ability to sustain the needs of users such as watching movies, playing games or even virtual reality.

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ARM's director of mobile solutions James Bruce said that "These aren't short bursts of activity like loading a Web page or fighting off an ambush in a video game," according to PC World.

"They're ongoing activities where users need a consistent quality of experience. For example, at very close range, such as in virtual reality, users quickly grow sensitive to delays and to pixel size," Bruce added.

ARM's new Cortex-A73 CPU will be 30 percent faster and 1.3 times greater in performance than the Cortex-A72 while emphasizing the battery longevity. The new chip will be better in productivity without compromising the processing speed to save power, according to The Verge.

Along with the introduction of the company's latest processor, it also unveiled the Mali G71 CPU that was designed to power most virtual reality-ready smartphones in 2017.

ARM's senior VP of product marketing John Ronco said that, "while the smartphone market is slowing, there's no slowdown in innovation and customer demand for new features," according to The Inquirer.

"Our goal is to redefine VR and AR experiences on Android," Ronco added.

The Mali G71 CPU was developed from the architectural foundation of AMD's first graphics chip known as Bifrost that was "designed from the ground up for high-end use cases."

Furthermore, the company has partnered with Google to work on the Daydream VR platform. "We're pleased to have been working with Google to ensure our range of Mali GPUs, video and display processors can deliver the ultimate mobile VR experience on Daydream," AMD said in a statement.

ARM is looking forward to having the new Cortex-A73 and Mali G71 CPU chips in production by the end of 2016 so that it will be equipped in devices that will be released in 2017.

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